As part of the searching activities it takes participation in the following:
Participates in academic activities of searching of the Institution.
Elaborates projects of investigation, registered in the educational program from Marketing major, specifically those projects related with the customer behavior of superior educational services.
Publishes articles of investigation in Marketing magazines, as well as Congress’ summaries, and book´s chapters.
Speaker in different forums of investigation and attending to academic meetings representing the Marketing’s curricula from Unidad Académica Multidisciplinaria Zona Media.
Reviser of articles for specialized magazines that required it.
Supporter, monitor and motivator of the thesis elaborated by students from the Marketing major.
All this is done in order to contribute on the searching path of the program and the center where it is worked